About the project
As a designer I think it is always important to include current world affairs and events. The concept I settled on was to tackle the awful events currently happening in Ukraine.
Using Butternuts already established brand colours, I was able to re-create the Ukrainian flag on the packing delivering a very bold message straight of the bat. The idea was to grab the consumers attention without having to even read any text.
Client: Butternut Box
Role: Branding & Packaging design